5-7 business days

SEO Audit & Strategy

A top-to-bottom diagnostic of your site's organic search performance with a prioritized action plan and 90-day roadmap.

What this covers.

Most websites have the same core SEO problems: thin content that Google does not trust, pages competing with each other for the same terms, technical issues that prevent crawlers from reaching the right pages, and a backlink profile that has not been reviewed in years. The SEO Audit & Strategy project is the diagnosis before the prescription.

The audit covers six layers: technical crawl and indexation health, on-page structure and heading hierarchy, keyword and content gap analysis, internal linking map, competitor positioning analysis, and a link profile overview. Every issue is rated by difficulty and estimated traffic impact.

The deliverable is a Google Slides presentation and a companion Google Sheets workbook. The slides are structured for a non-technical business owner to present to their team. The Sheets workbook is structured for a developer or SEO to work from directly with page-level URLs, issue descriptions, and implementation specifications.

Available in English or French. For French-language websites, the keyword and content analysis is conducted in French with PT-PT vocabulary conventions applied where relevant.

Results from this service

A Paris services business had been publishing monthly blog posts for three years with no organic traffic. The audit identified that 47 posts were competing for the same five keyword clusters, and that page cannibalization was the primary cause of ranking failure. Restructuring the post cluster architecture led to three posts entering page 1 in 8 weeks.

A Lyon e-commerce brand used the audit to identify 280 thin product pages leaking crawl budget. After consolidation, Google indexed the remaining 90 pages more completely and product category sessions grew 52% in 60 days.

What is included

Every project includes

Technical crawl and indexation audit

On-page structure review

Keyword and content gap analysis

Competitor positioning review

Link profile overview

Prioritized 90-day action roadmap

Google Slides presentation + Sheets workbook

Questions about this service

The base scope covers up to 5,000 URLs. Larger sites are quoted on request.

Google Search Console read access and Google Analytics 4 view access improve the audit quality significantly. They are not required to book.

Starting from

€289.90

5-7 business days — per domain

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Includes